The first news article I came across is about Dancing with the Stars coming to Niagara Falls. The story is informing the audience about the show coming to Buffalo and therefore is advertising the event. Mark Ballas and Witney Carson are mentioned as the first two official dancers to join the production. They go on to say when and where the show will air which is Dec. 27 in the Seneca Events Center in Niagara Falls. The quality that this news article is missing to make it an appropriate advertisement is that there is no call to action.
The next article titled Putting the Spotlight on Polish Food. It was about a Polish festival called Zupapalooza, where a variety of Polish soups will be available for in-house sampling or take out. This news article doubled as an effective advertisement because the writer did a good job of covering the who, what, when, where & why's. "On Nov. 9, at Leonard Post (2450 Walden Ave., Cheektowaga), a Polish soup summit of sorts will take place." The writer covers the when and where, and goes on ticket pricing and the types of soup that will be available. Finally at the end of the article, they say, "For advance tickets, call Lawicki at 864-6110," which is the call to action.
My final article is titled Kidney Foundation Plans Tree Decorating Ceremony. This piece comes across more as an advertisement than a news article. There is not much filler info, and the author sticks to short & concise sentences hitting on the details of the event. "Kidney donors and donor families will be honored when the Northeast Kidney Foundation of Greater Buffalo holds a tree decorating ceremony from 6 to 8 p.m. Nov. 20 in the lobby of the Erie County Medical Center Dialysis Center, 462 Grider St." The author gets straight to the point at informing the audience of this ceremony and also invites people to join the event. The last paragraph is the call to action, which reads "All kidney patients, transplant patients, donors, donor families, medical professionals and friends are invited. For information, call 512-7918 or email barbara@healthykidneys.org."
Dancing with the Stars:
http://buffalo.com/2014/11/04/uncategorized/dancing-with-the-stars-tour-heads-to-niagara-falls/
Zupapalooza:
http://buffalo.com/2014/11/04/featured/putting-the-spotlight-on-polish-food/
Kidney Foundation
http://www.buffalonews.com/city-region/kidney-foundation-plans-tree-decorating-ceremony-20141103
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